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Disciplined Entrepreneurship by Bill Aulet
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Disciplined Entrepreneurship

24 Steps to a Successful Startup

$31.48

Get for $14.99 with membership
Narrator Erik Synnestvedt
Length 7 hours 19 minutes
Language English
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24 Steps to Success!

Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply.

You will learn:

Why the “F” word – focus – is crucial to a startup’s success
Common obstacles that entrepreneurs face – and how to overcome them
How to use innovation to stand out in the crowd – it’s not just about technology
Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want.

Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.

Bill Aulet is the Ethernet Inventors Professor of the Practice of Entrepreneurship and the managing director of the Martin Trust Center for MIT Entrepreneurship. He is a globally recognized, award-winning educator and author on entrepreneurship. Prior to joining MIT, he had a twenty-five-year track record of success in business, from his start at IBM to his experience as a serial entrepreneur. He started and ran two companies and led a turnaround of a third where he directly raised over $100M and, more importantly, created many times that in shareholder value. He works around the world with entrepreneurs, small companies, large companies, and governments to promote innovation-driven entrepreneurship.

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